My first experience with computers was as an artist in residence at AIT, a software company for the financial services sector. My primary role was to use art and installations to expand the ability of the staff to think creatively. On the back of the success of these projects I became a full time member of the creative team. I worked on clients including HSBC and Natwest.
I left AIT and joined Module, a new media design agency specialising in e-learning and b2b communications. Beginning my career at Module as Interactive designer and worked on clients such as Shell, PWC, Guinness and Microsoft. My abilities crossed all interactive media including cd-rom, interactive kiosks, web and interactive TV.
In 2001 I became the Creative Director for Joshua Interactive. Managing a creative team which includes designers, illustrators, copywriters, avid suite operators and 3d animators. Projects I feel particularly proud of include launching the first interactive TV ad on ntl for Pantene, award winning interactive TV ad for Fairy Liquid and launching Masterfoods’ first global website.
- Interactive Designer
- Creative Director